“PLR or Private Label Right” Also called products with resell rights (PLR) is a license or authorization that is included in digital products (such as eBooks and articles) where the author gives the rights to modify, alter, restructure improve the content of the product, until it meets your requirements or needs.
For example, you can divide an ebook and turn it into a “series” of articles, since you do not have to sell the entire ebook. You can also do the opposite; When you buy a collection of articles with PLR you can collect and edit them, to create a new report or ebook.
Similarly, you can add any relevant information within the PLR content to suit your needs, without having to ask the original author for permission.
However, the best benefit of acquiring info-products with “PLR or Private Label Rights”, is that once you finish completely reviewing the product. You can put your name as the author of the content of the info-product, without having to pay for copyrights or having to pay a professional writer to do it for you.
What are the benefits of acquiring products with “PLR or Private Label Rights”?
1. You can create or produce a large assortment of original and brand new items. You are authorized to alter and modify the contents depending on your needs. Remember that you also have the freedom to repackage them to create new products and sell them at bargain prices in your niche.
2. You can improve PLR products by adding more information that you think is missing from the content, or by removing information that you think is not relevant. Some PLR products can let you down if you measure them against your standards; however, remember that with these products you have the right to adjust the content when you are not satisfied with the way it was structured or written.
3. Products with “PLR or Private Label Rights” are a successful option to create your own brand with your business on the internet, with these products you can make known to the world that your business exists. You simply edit a PLR, review it, and label it as your own work, thus impressing your potential customers and immediately earning their trust. In this way you become an expert in your field and every time your prospects need your services or products they will remember you.
However, note that not only the buyers of PLR products are the ones who win, but also the creator of the PLR product because he sells his products at higher prices because they know all the benefits that they offer to their buyers. If you are an excellent writer you can consider this path of creating PLR products.
Where to use the Content of PLR Products or Private Label Right?
1. To create links. Rewrite some PLR articles and upload them to free article directories. Remember that you must review your articles first, before uploading them, because if they have errors they can penalize you and they will not be published.
2. To grow your list. You can offer free PLR ebooks, PLR reports, or PLR e-courses as an incentive for your visitors to sign up for your voluntary subscriber list.
3. Improve your sales. You can use PLR articles to update your potential customers on a certain topic and add links to your own products or links from affiliate programs within the content of the article.
4. Become an expert in your field. You can rewrite and rebuild the PLR articles of the same topic to create a new article and later create your own original product (eBook, video, audio, etc.)
5. Improve the income of your website. Use keyword rich articles within your website and generate additional income with “Google Adsense.”
Guide to modify the content of an Article with PLR or Private Label Right:
1. Keep in mind that the content of a product with PLR or Private Label right is the expression of the personality and ideas of another person. So start by transforming the title as well as the tone of the article.
2. Completely rewrite the opening paragraph. Research vocabulary so you can say the same things but in a different way. You can search for alternative words using some of the existing tools on the internet.