How to run a company or business

It can be easy to start a small business, as there are opportunities to fit almost all budgets and abilities. However, it is often more difficult to run a small business successfully. Running a successful small business often begins with the planning stage when you are deciding what to sell and where to locate your business.

This doesn’t stop there, though, as everything from your choice of employees to your accounting practices can influence your potential for success. Choose the right business. Your success in business may be directly related to your choice.

How to run a business or company successfully

1 Select a business where you can use your skills and talents.

For example, if you have artistic talents, a gift shop or flower arranging business may be a good option. It is also important to consider the demand for the type of business you want to start. If you want to open a convenience store and there are several in your area, you may have trouble getting customers.

2. Make a business plan.

A business plan can help you launch your business and keep track of your goals and objectives as you work to expand it. It can also be important if you need to apply for a business loan, as the lender may request a copy of it.

3. Obtain business licenses and permits as required in your jurisdiction.

The license you will need may depend on the jurisdiction in which you are establishing your store. In many jurisdictions, you will need a business license, even if you are running a business out of your own home.

4. Select the right place for your business.

If your business is going to rely on foot traffic, you will typically want a store or other commercial space in a busy area that is accessible by major roads and public transportation. If you are selling your services primarily by phone, online, or by mail, your location may be less of a concern. In such a case, you can run your business out of your home or rent or purchase the commercial space that best suits your business budget.

5. Watch your finances.

When you’re planning your startup budget, make sure you have enough money to cover not only your startup expenses, but operating expenses for several months in case you don’t make a profit right away. Keep some money on hand for emergencies and large orders, too.

6. Choose your employees carefully.

With a small business, you will probably have the opportunity to hire and get to know your own employees. Since your employees can influence your business success, as well as the comfort level in your business environment, it makes sense to hire workers who are experts and have a strong work ethic. Likeable personalities are also desirable in employees.

7. Stay on top of your accounting and small business taxes.

Small businesses often have to pay quarterly taxes and may be subject to tax requirements that individuals do not face. Keep records of all your income and expenses, and file taxes according to the deadlines of your local, state, and federal tax agencies.

8. Choose products and services that have a high profit margin.

The more you earn from each sale, the fewer sales you will have to make to reach your financial goals.

9. Advertise your business.

You will not experience success if no one knows that your business exists. Flyers, brochures, business cards, and newspaper ads are good ways to advertise on a budget. You can also find affordable options in cable television and radio advertising. Also, you can ask loyal customers to tell others about your business.

10. Take advantage of opportunities to expand your small business.

This may mean searching for new products to add to your list or additional services to offer your customers. In some cases, it may even mean expanding your business to include additional physical locations.


  • Consider taking a small business accounting class. This type of class can teach you how to keep records for your small business and file various types of business-related taxes.

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