One of the main reasons an Entrepreneur should have a blog is to attract specific visitors and to convert those visitors into potential customers and ultimately customers and distributors for their network.
This is an obvious reason, but there are others besides that. Another main reason is to create more relationships and build an even bigger hot market.
But you should also consider this reason:
From your reader’s point of view, the purpose of your blog (for the reader) is for them to be educated / informed about your topic because they are interested. If you connect with your visitors through unique, high-quality content that is fresh, then your readers will be much more likely to take some kind of action.
You should avoid posting ads in a blatant way, because in this way you will achieve repel them instead of attracting them.
There are 5 main reasons why an Entrepreneur, who considers himself or wants to be a professional in marketing networks, should have a blog and integrate it into his online and offline marketing strategy:
Reasons why you should create a blog
Reason 1:
Blogs are simple to install and configure and easy to maintain. There is no simpler way today for you to “put your message out there” and generate your online presence.
Once you start generating quality content, you will be starting to walk the path of branding yourself and you will begin to be perceived as a credible Entrepreneur and as a solution provider to consider.
Reason 2:
You can get free traffic from Google and other search engines. This will not happen overnight. But people will be able to find you by doing a search for your name.
And rest assured that they will look for your name. And not only that, but if you also have your profiles on social networks like Facebook and Twitter, they will also be able to follow your blog.
Having a blog is the easiest and fastest way to generate leads and traffic without the need to invest money in it. I recommend “Learn WordPress” to be able to do this easily and simply (click on the banner below for more information).
Reason 3:
You can use your Blog as a powerful hub that you can use synergistically with your profiles on social media like Facebook, Twitter, and YouTube.
The way WordPress blogs are structured, and especially if you use a premium theme, will cause Google spiders to crawl and index your content quickly. In other words, Google loves WordPress blogging.
Reason 4:
A blog gives you more credibility and will help you build trust. Blogs are considered more attractive than a long sales letter full of publicity. And this ultimately means that your visitors will be less likely to be with their “active guard” waiting for you to “pounce on them.”
This It will ONLY be possible if you position yourself as a solution provider and not as an entrepreneur with a blog dedicated purely and exclusively to selling.
Reason 5:
A blog is interactive. This means that you can create relationships through comments. A blog is a dynamic platform to publish your content, so you can keep it permanently fresh and attractive.
And you must! All of this adds a social dynamic to your marketing, allowing you to create your own community.
The aim is to give your readers a clear idea of the value you have to offer, and at the same time not ask for anything in return. The articles on your blog have to be so good that your readers will always want to return to it to read the next one.
And it is here when you insert your link inviting them to leave you their name and email so they can get more information. This is when you start building your list.
Last but not least: let your personality shine and be reflected in each of your items. The most popular articles on my blog and hundreds or thousands of other blogs are those where the personality of the author is reflected.
Are you an Entrepreneur and have not started to build your Blog? What reasons do you have for not having done it yet? Do you want to add any more reasons to this article that you consider important?
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